Today is the first day that student athletes can capitalize on their “name, image and likeness” (international players currently can’t) and a few Cincinnati Bearcats Football players have partnered with Yoke. Yoke is a gaming company that will allow people to follow, interact and play games with said athletes. As more details come out the masses will find out how the players will get paid, but it is dope to see players take advantage early.
Javon Hicks, Jadon Thompson, Arquon Bush, Justin Wodtly and Jaheim Thomas have partnered with Yoke so far, TFON will update this post if more join.
Update: Jerome Ford and Sammy Anderson has also partnered with Yoke as well.